Gen1es

Work project:Branding for Gen1es

Logo / Poster / Album Cover / VI

Gen1es is a nine-member girl group selected through Tencent Video's talent show 'Chuang Asia'.

Gen1es是由腾讯视频选秀节目《Chuang Asia》选出的九人女子团体,于2024年4月6日成团夜决赛中正式成团并出道。

成员包括乔一鱼、池间琉杏、欧丽珠、YEAN、梁愉苓、王珂、曾雪瑶、欧阳娣娣、朱奕萌。团体活动期为3年,组合由王嘉尔公司白米范负责运营。

Option 1

Wings are the core visual element of Gen1es, integrated with typography in the logo design. Through simplification and transformation, the design showcases the girls' youthful and vibrant character while conveying a spirit of pursuing freedom. The overall visual identity is both full of vitality and contemporary in style.

LOGO

Album cover

Tracklist

Physical album display


Option 2

Through symbolic design, a unique identity and sense of mystery are created. Whether on social media or at offline events, fans can use this symbol to interact, enhancing engagement between the girl group and their fans. It also serves as a code—an exclusive and intimate form of communication among fans.

LOGO

Inverted G
Breaking the rules

First generation of China's international girl group

S
diverse backgrounds

Merchandise

Metallic material

In the posters, bubble textures are integrated with the figures to showcase the lightness and vivacity of youth.

The effect of the logo as a corner marker on metallic material.


Option 3

Wing elements are integrated into the typography design. Through appropriate simplification, the design becomes more distinctive while expressing the girls' attitude through its sharp aesthetic.

LOGO

Album cover

Material variations

Posters

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